Retail at Large

It’s true that the Internet is changing how we shop.  It’s also true that the physical store is more important than ever.  Shoppers are seeking two diverse things from their retailers: an amazingly convenient solution and a rich sensory experience. Good stores know how to deliver on both. 

We help retailers by giving them a shopper’s perspective of their stores and their competitors.  We identify pain points and little bits of happy in the shopper’s journey to paint the picture of the real in-store experience. AML is a boots-on-the-ground research agency that brings the shopper journey into the decision-making boardroom.